More money in bodybuilding sponsorships

Could the formation of the PDI and the defection of the sports most popular bodybuilder, Lee Priest, mean that more money will start coming into the sport? Now that the IFBB no longer has the monopoly on the competitive market, will leading sponsors look at broadening the scope of their sponsorship dollars? Or will it mean the same amount of money spread even thinner over more federations? Only time will tell.


Leave a Reply

Please log in using one of these methods to post your comment: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: